The Selling Journey
Initial Consultation
We meet to discuss your goals, timeline, and expectations. We'll answer your questions and explain our process.
- Review your selling goals and timeline
- Discuss pricing strategy
- Explain our marketing approach
- Answer all your questions
Home Valuation
We prepare a comprehensive market analysis to determine the optimal listing price for your home.
- Analyze comparable recent sales
- Review current market inventory
- Assess your home's unique features
- Provide recommended price range
Preparation & Staging
We help you prepare your home to make the best impression on potential buyers.
- Decluttering recommendations
- Minor repairs and touch-ups
- Professional staging consultation
- Deep cleaning coordination
Professional Marketing
We launch a comprehensive marketing campaign to attract qualified buyers.
- Professional photography & video
- Virtual 3D tour
- MLS listing with detailed description
- Social media & digital advertising
- Print materials & signage
Showings & Open Houses
We coordinate and host showings, providing feedback from every viewing.
- Schedule private showings
- Host open houses
- Collect and share buyer feedback
- Adjust strategy as needed
Offers & Negotiation
We review all offers with you and negotiate to get the best possible terms.
- Review all offers together
- Explain terms and conditions
- Counter-offer negotiations
- Secure the best deal
Closing
We guide you through the closing process to ensure a smooth transaction.
- Coordinate with lawyers
- Manage inspection process
- Handle any issues that arise
- Final walkthrough
- Key handover
Everything You Need to Sell for Top Dollar
Our comprehensive marketing package is designed to showcase your home to the widest possible audience and attract qualified buyers. Every service listed below is included at no extra cost.
Professional HDR Photography
Magazine-quality photos with professional lighting, wide-angle lenses, and HDR processing. Includes twilight shots for premium listings to make your home stand out online.
Cinematic Video Tour
Professionally produced walkthrough video with smooth movements, natural lighting, and background music. Shared across YouTube, social media, and listing platforms to attract more buyers.
Interactive 3D Virtual Tour
Immersive Matterport-style 3D tour allowing buyers to explore every room from anywhere in the world. Perfect for out-of-town buyers and reduces unnecessary showings.
Professional Floor Plans
Accurate floor plans showing the layout of your home. Helps buyers visualize the space and is one of the most requested features on listings.
MLS & Maximum Exposure
Your listing syndicated to Realtor.ca, KWREB, and dozens of partner sites. We write compelling descriptions optimized to attract qualified buyers.
Targeted Digital Marketing
Strategic Facebook, Instagram, and Google advertising targeting qualified buyers actively searching in your area. We track performance and optimize for maximum reach.
Staging Consultation
Professional staging advice to highlight your home's best features. We provide a room-by-room checklist and can connect you with professional stagers for vacant homes.
Yard Signage & Print Materials
Professional for-sale signage, high-quality property brochures, and feature sheets for showings. Every touchpoint reinforces your home's value.
Open House Events
Professionally hosted open houses with sign-in sheets to capture buyer information. We follow up with every visitor and provide you with detailed feedback.
Expert Negotiation
Skilled negotiation to maximize your sale price and secure favorable terms. We handle multiple offer situations, counter-offers, and protect your interests throughout.
Transaction Coordination
Full management of the closing process including inspection coordination, lawyer communication, condition management, and ensuring all deadlines are met.
Constant Communication
Regular updates on showing feedback, market activity, and marketing performance. You'll always know what's happening with your listing - no surprises.